We help clients not only improve their return on investment, but also define business strategies. Some of our work has become industry standard, e.g. we carried out an extensive exercise in creating an optimal release plan for a foreign language movie theatrical release in North America. The exercise included mapping location data to multiple variables like population, demographics, media consumption behavior, access to theatres etc. The proposed release plan was not only implemented, but also resulted in the highest grossing movie, and has become a standard template in the industry.

We are one of the leading multicultural digital marketing organization in North America. For one of our clients, we studied the variance of response between English, Traditional and Simplified Chinese creative across difference audience segments. This help create dynamic campaign displaying ads in consumer’s language of choice, resulting in increased response.

With one of our partners, AppNexus, we ran a series of workshops for marketers to help demystify digital marketing, and Programmatic Advertising.

We have always been on the forefront of Ad Tech, partnering with the best technology platforms, working closely to provide best fit solutions to our clients.