Traveling needs have changed , from business or need based to simple tourism, which is triggered by multiple variables. Travelling industry has grown many folds during these recent years, and is poised to grow rapidly once the pandemic restrictions are lifted. People want to have an experience which is one of a kind. And for this they go through every minute detail.
They search, watch videos, read reviews, checkout social profiles of travel bloggers, extend to any person or source to make their journey worthwhile. Ofcourse, most of the time, it’s more like a desire than a need. People take their own time to make a decision.
There are a whole bunch of things that need to be done before travelling, like booking tickets, selecting hotels or home stays, deciding on places they want to visit, booking cabs or rides for local travel etc. Understanding in which stage they are and influencing them with marketing efforts becomes a key driver in delivering results. We have expertise in not only addressing the travelers needs with targeted brand advertisements, eg air tickets, visas, hotels, but also create experiential marketing around the travel destinations.